Since the corona crisis, retailers have had to take various measures into account. Retailers are required to set a door policy and may only allow a maximum number of people, depending on the size of their store. Retailers must also ensure that their customers can always keep a distance of 1.5 meters. There are high fines for non-compliance with these rules. In the worst cases, a store can even be closed.
Monitor the door policy however, is not always easy, especially when customers show aggression because they do not agree with the rules. As a retailer, how can you best guarantee your door policy? We give you 7 tips.
7 tips for safeguarding your door policy
1. Place a sign clearly stating the rules
You place this sign in a clearly visible place in front of the store. This way, people are reminded of the rules even before they enter your store.
2. Make it clear why certain rules exist
For example: “Help prevent the spread of the coronavirus by complying with the following rules.” Or: “By bringing a basket, we can ensure that there are not too many people in the store at the same time.”
3. Don't leave counting the number of visitors to your customer
You can monitor the number of people in your store by using shopping carts or baskets. Have the carts or baskets run out? Then the customer has to wait a while.
4. Make shopping baskets and shopping carts available for free
When people are obliged to take a shopping cart with them, while they do not have a coin with them, this can lead to frustration.
5. Also post all rules and the explanation of the rules on your website and/or social media
This way you can refer to the rules if necessary.
6. Reward good behavior
For example, thank your visitors when they clean their shopping cart or return their basket.
7. Hire a security guard
Unfortunately, it is difficult for many store employees to enforce the rules. Are these tips unable to guarantee the door policy? Or do you want your staff to be able to fully focus on their work? Then it is wise to hire a security guard. You can read more about this below.
Hire security to ensure store door policy
Unfortunately, we are increasingly seeing visitors show aggression when they are made aware of the corona rules. This is of course annoying for your staff and can cause an unsafe or stressful situation. Is your existing staff struggling to enforce the door policy? Then hiring a security guard offers a solution. The security guard ensures that all rules are properly observed and prevents situations from escalating into aggression. This way your staff can fully focus on their work again. You can read more about the use of security guards to enforce the corona measures here.
Hire security guards from Dutch Crowd Security
The security guards of Dutch Crowd Security protect your staff and your property against aggression, vandalism, theft and more. They can also monitor it safeguarding your door policy. Curious what Dutch Crowd Security can do for your store? Request a free quote.